Bluestone Jewellery & Lifestyle Ltd (Bjll) (NSE: BLUESTONE, BSE: 544484) is a Mumbai, Maharashtra-based company in the Online Specialty Retail industry. With a market capitalisation of ₹11,178 Cr, it ranks #540 by market cap among the 6,189 Indian listed companies on FinBizNet, and #2 of 4 in Online Specialty Retail. At ₹731.20 (as of 26 Oct 2026), the share price is 24.6% below its 52-week high of ₹969.90 and 82.9% above its 52-week low of ₹399.80. The share price is down 0.9% over one year and down 5.3% over three months.
| Current Price | ₹731.20 |
|---|---|
| Market Cap | ₹11,178 Cr |
| NSE Symbol | BLUESTONE |
| BSE Code | 544484 |
| Sector | Consumer Discretionary > Consumer Discretionary Distribution and Retail > Specialty Retail |
| Sub-Industry | Other Specialty Retail > Online Specialty Retail |
| P/E Ratio | 620.2 |
| Return on Equity | 0.97% |
| Return on Assets | 2.69% |
| 52-Week Range | ₹399.80 – ₹969.90 |
| 1-Year Price Change | -0.9% |
| 3-Month Price Change | -5.3% |
| Beta (1Y) | 0.4 |
| Headquarters | Mumbai, Maharashtra |
| Website | www.bluestone.com |
| Revenue | ₹745 Cr |
|---|---|
| Net Profit | ₹-3 Cr |
| Net Margin | -0.4% |
| EPS (Basic) | ₹-0.21 |
| Basis | consolidated |
Figures in ₹ crore, parsed from the company's exchange filing (XBRL).
BlueStone Jewellery and Lifestyle Limited designs, manufactures, and sells fine jewelry products under the BlueStone brand name in India. The company offers rings, earrings, necklaces, pendants, solitaires, bangles, bracelets, and chains, as well as casual-wear diamond, gold, platinum, gemstone, and pearl jewelry products for women, men, and couples. It sells its products through company and franchisee stores, as well as through its website and mobile application. The company was incorporated in 2011 and is based in Mumbai, India.
1. Personal Products-This segment manufactures and offers a range of beauty, personal care, and fashion products through a consumer technology platform.
1. design, manufacture and sale of jewellery-100%
| Company | Market Cap | P/E | ROE | Latest Qtr Revenue | 1Y Change |
|---|---|---|---|---|---|
| FSN E-Commerce Ventures Limited (Nykaa) | ₹91,444 Cr | 458.1 | 14.34% | ₹2,782 Cr | +21.3% |
| Bluestone Jewellery & Lifestyle Ltd (Bjll) | ₹11,178 Cr | 620.2 | 0.97% | ₹745 Cr | -0.9% |
| Punit Commericals Ltd./Eyantra Ventures | ₹103 Cr | -22.3 | -16.67% | ₹18 Cr | -37.1% |
| Olympia Industries Ltd. | ₹15 Cr | 8.1 | 3.33% | — | -28.9% |
Listed by market capitalisation. Ratios are shown for context only.
Bluestone Jewellery & Lifestyle Ltd (Bjll) is trading at ₹731.20, with a market capitalisation of ₹11,178 Cr.
Bluestone Jewellery & Lifestyle Ltd (Bjll) operates in the Consumer Discretionary > Consumer Discretionary Distribution and Retail > Specialty Retail space (Other Specialty Retail > Online Specialty Retail).
Bluestone Jewellery & Lifestyle Ltd (Bjll) has a P/E of 620.2 and a return on equity of 0.97%.
Bluestone Jewellery & Lifestyle Ltd (Bjll) is listed on the NSE under the symbol BLUESTONE and on the BSE under the scrip code 544484.
Bluestone Jewellery & Lifestyle Ltd (Bjll)'s share price is down 0.9% over one year and down 5.3% over three months. Its 52-week range is ₹399.80 to ₹969.90.
In Q2 FY27, Bluestone Jewellery & Lifestyle Ltd (Bjll) reported revenue of ₹745 Cr and net profit of ₹-3 Cr, with basic EPS of ₹-0.21 (consolidated, parsed from the company's exchange filing).
Data as of 26 Oct 2026. Descriptive market data only — not investment advice.